How to Protect Yourself from Veganism (A Friendly Introduction)
 
In today’s world, everyone seems to be pushing some agenda—fitness routines, crypto coins, gut health supplements, meditation apps. But nothing spreads faster, apparently, than veganism propaganda. Everywhere you look, someone is telling you that milk isn’t good for adults, or that paneer isn’t “protein-rich,” or that butter is not a “superfood” sent from heaven.
Naturally, sensible Indians like us need a survival guide. Because how long can one tolerate such outrageous claims?
 
After all, India has survived for thousands of years on ghee, curd, paneer, milk sweets, and the occasional “vegetarian” leather shoes made from cows who mysteriously died.
 
Why change now?

So, let’s help you stay fully protected from vegan influence. This is a step-by-step guide to staying exactly as you are — no matter how many inconvenient facts attempt to disturb your peace.
Beginner Strategies to Keep Your Mind Safe:
 
Here are the classic, time-tested, emotionally comforting arguments that help millions of Indians avoid any disturbance in their dairy-rich lifestyle.
Argument 1. “We are already vegetarians. Non-vegetarians should change, not us.”

This is a fantastic line. It immediately absolves us of all responsibility. Never mind that India is the world’s largest exporter of beef. Or that dairy is the feeder industry for slaughter.
 
Just keep repeating this sentence confidently and no one will ask you to watch documentaries like माँ का दूध, which inconveniently show where “unproductive” cows end up.


Argument 2. “Milk is vegetarian. Why complicate life?”
Exactly. Who needs scientific definitions when we have cultural comfort? Ignore the biology (milk is a secretion produced only after pregnancy). Ignore the system (calves are separated so we can have our morning tea). Ignore the cruelty (oxen sent to slaughter).
 
Why complicate life indeed?
Argument 3. “Moderation is key.”
 
This is the magic formula that saves every bad habit. Just say “moderation” while pouring the third spoon of ghee.
 
At this stage, you are doing well. But vegan activists are persistent. They have this irritating habit of showing research, health data, environmental impact charts, and facts.

So you will need stronger techniques.

Let’s proceed with…
Argument 4: “We need cow’s milk for calcium and protein.”
 
A classic!

The beauty of this argument is that it allows us to ignore:
  • The National Institute of Nutrition data showing calcium-rich plant sources
  • WHO recommendations
  • The fact that 70–90% of the world’s adult population is lactose intolerant
  • The irony that India leads the world in osteoporosis
But don’t let science weaken your confidence. 

Say “protein” loudly. That always works.
Advanced Level — How Intellectuals Avoid Veganism with Style

Argument 5: “Cows will die if we don’t milk them.”

Ah yes, the argument that deserves a standing ovation. We protect cows... by making them pregnant artificially, separating calves, taking their milk, and then selling them for slaughter when they stop producing. 
 
Brilliant ecological model of compassion, no?
 
Just remember:
  • No animal overproduces milk naturally
  • Overproduction is manufactured through repeated forced pregnancies
  • The dairy → beef pipeline is real
But as long as we keep calling it “gau seva,” we’re safe.
Argument 6: “Vegan activists exaggerate. They are extremist.”
 
Yes, those radicals who show raw videos of dairy sheds, slaughterhouses, abandoned cattle, and chemical injections.

Terrible people. Why show the truth so unfiltered? Why not let us keep our illusions in peace?


Argument 7: “Humans are omnivores. So, it’s natural.” 
 
Of course. It’s also “natural” to sleep on the floor, communicate by shouting, and die at 40.
But fortunately, we humans evolved… except when it comes to paneer.

Argument 8: “One person cannot change anything.”
 
A masterpiece of psychological self-soothing.

Because if one person cannot change anything, then:
  • Gandhi shouldn’t have bothered
  • Savitribai Phule needn’t have opened schools
  • Environmental movements should not exist
But who cares about logic when we want convenience?
Let’s admit something.

If even a 10-year-old sees a calf crying for its mother, they know what cruelty looks like.
It often takes a highly educated adult to negotiate, rationalize, intellectualize, sanitize, and spiritualize the same cruelty as “tradition.”
 
This is why veganism isn’t for everyone. It requires a certain level of… what shall we call it?
Courage.
Honesty.
Capacity to confront one’s own contradictions.
 
And these are not universally available commodities.
Some people genuinely prefer comfort over clarity. And that’s okay — until it begins to cost the planet its survival.
The Ego Challenge — Are You Brave Enough to Look?

Since you’re a reasonable, intelligent person, you should have no fear looking at both sides.
So here is a gentle dare:
Watch any three documentaries from this list and then make up your mind:
  • माँ का दूध (India’s dairy-beef nexus exposed)
  • Dominion
  • Cowspiracy
  • Earthlings
  • What The Health
  • Dairy: The Hidden Story (FIAPO)
  • PETA dairy industry undercover footage in India
  • UN FAO livestock climate impact reports
If your arguments against veganism still remain intact after watching, we will applaud your intellectual stamina.
But if something inside you shifts, even slightly, then perhaps… perhaps the propaganda wasn’t veganism.

Perhaps the real propaganda was everything you were taught about milk.
Quite Honesty —

Look, this isn’t a fight between vegans and non-vegans. This isn’t a moral competition. This isn’t about guilt or pride.
 
This is about something simpler and more personal: Are we living with awareness?
Or are we living with comfortable illusions?
 
You don’t need to become vegan overnight. You don’t need to give up all your favourite foods tomorrow. You don’t need to shout slogans or pick sides.

All you need to do is this:
Look at the truth. Understand the reality. Acknowledge the cruelty. And then make a choice that your conscience can live with.
 
The planet is changing faster than we are. Our health issues are rising faster than our excuses. Our moral clarity is weakening faster than our habits.
 
We cannot afford to stay asleep anymore.
 
Not for veganism.

Not for activists.

But for ourselves. For our children. For our planet.
 
Because in the end, the propaganda was never veganism.



The propaganda was the comfortable story we told ourselves about milk.
The article above is AI-assisted.

Sanjiv Shah
Mentor & Author
Founder Member, Oasis Movement 
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Oasis Alive Editorial Board

Editor-in-Chief: Divya Hadiya
Editorial Guides: Sheeba Nair, Mehul Panchal, Tina Vasudeva
Alive Newsletter/ Magazine
18 November 2025
Year 18, Issue 26
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